The Top 10 Advantages of Video Interviews Recruitment Wished They’d Discovered Sooner

A candidate is sat in front of his laptop, ready for his video interview.

Increasingly used by businesses of all sizes, Video Interviews are particularly helpful at the screening stage. As well as saving time and money, it increases the quality and confidence in shortlists.

Shortlister, the UK’s leading provider of Video Interview technology, reveals the top ten things Recruitment most rave about after using its software.

1) More Consistency

Video Interviews are structured. This guarantees the consistency across the screening process and ensures it is fair and keeps your organisation’s position defendable.

2) Greater performance monitoring

As well as being able to capture a candidates’ body language and overall suitability for a role, Shortlister Interviews record answers to questions/scenarios that can be compared to answers given by an organisation’s top performers. Looking for common traits can really narrow down shortlists to the strongest applicants.

3) Increased levels of certainty 

The best use of a hiring manager’s time is to reduce the risk of the wrong candidates attending the in-person stage of the interview process. Video Interviewing is proven to predict which candidates should be moved forward in the process with certainty. 

4) Reduced scheduling headaches

Scheduling telephone interviews is a time-consuming process- especially if you intend to screen a large number of candidates. Finding times that are mutually convenient, for candidates and those on the hiring panel, can take up a lot of time in correspondence and phone calls. With Video interviews there is no scheduling, removing all the to-ing and fro-ing.

5) Spend more time on the best candidates

By saving time at the screening stage of the hiring process, you can spend more time with the better candidates who are offered face-to-face interviews at a later date. This streamlined approach offers a better interview experience for the candidate and reduces costs for the hiring organisation.

6) Easy way to engage passive candidates

Video Interviewing can be a great hook for talent that may not be looking for a job move. The convenience draws them in and stimulates engagement. If the same person had to take time off work and travel miles for a face-to-face interview, he or she would probably have given the opportunity the pass. 

7) Showcase your employer brand 

Video is fast becoming the media of choice for marketers to communicate how we receive and use information. Your Video Interview platform is the perfect opportunity to show candidates what a great business you all work for and create the best possible experience for your candidates.

8) Provide nonverbal cues

Video Interviewing captures a candidate’s interpersonal skills- something you won’t get through a telephone interview. Having the ability to see the candidates deliver their answers, allows you to assess their approach, body language and whether or not it has been rehearsed.

9) Show your organisation is tech savvy

Using Video Interviewing Software tells candidates your organisation embraces new technology. They will recognise the importance you place on innovation and gain greater insights on what to expect from your company’s culture and working environment.

10) Facilitate interviews after hours 

It makes sense to offer candidates Video Interviews outside of their normal working hours. Not every candidate, especially the passive ones, will want to take time away from their existing job to facilitate a face-to-face interview at the screening stage- especially if they feel they may have to lie to their existing bosses to get time off.

For further information about Video Interviewing Technology, visit

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